Seth Rogen and James Franco are starring in a Judd Apatow-produced weed comedy called The Pineapple Express, and it's already taken the express train out of the gate, earning $12.15 million on its Wednesday opening. The film's production budget was around $27 million, so the future is bright and green for this one.
Watch some video interviews with the minds behind The Pineapple Express:
Seth Rogen, James Franco and Judd Apatow from Comic-Con.
The Pineapple Express Red Carpet Premiere
Franco and Rogen Expressing Their Love
Apatow weighs the pros and cons of stoner movies.
Watch some clips from The Pineapple Express.
Dale tries to explain his job to Saul.
Dale goes to Saul for help after he witnesses a murder.
The Dilemma of Dale and Saul - Keep Running or Dumpster Hiding?
Saul rescues Dale from a cop.
Saul drives the getaway car that also happens to be a cop car.
After his near-death chase, Dale comes to a realization about his life.

